Are You Designing Your Own Logo?

design logos Mar 22, 2019

So many people today are creating their own logos for their businesses.

When you are designing your logo yourself, did you ask your mom what she thinks?

Did she say, “Well honey I love it but I think it should have some green in it because that's my favorite color.”

Then did you go and ask your teenage daughter if she liked it? Her answer may have been “ I think it’s too lame, I would add a bitmoji.”

Then did you ask your husband what he thought?  What was his answer? “It looks good but maybe I would add an illustration to it.”

I know your favorite color is purple and you love unicorns, but a logo must represent your business. Reverse your role. Imagine you are the client...what are you looking for if you were shopping for this product?  Keep your family out of it. Ask your target market. Ask your ideal client what he/she thinks. Does the logo represent your business? Is it legible? Does it look good small...

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Using Free Website Templates

Uncategorized Mar 13, 2019

Now I have some questions for you….does your website represent your brand?

Does it have too many colors?

Is it organized for the customers who land on your page know what they are reading first? then second? then third?

Are your photos clear? blurry? Do they represent your business? Will your audience think this is an appropriate photo for your website? Will it catch people’s attention?

So the website is started and now the phone keeps ringing, then all those meetings that are on your schedule… By the time you go back to work on it months has passed..having a hard time finishing it?

You are not the only one out there who has started a website and haven’t found the time to finish it! We can help. Call us and Yellow Dog Designs can get your website to where it should be in no time. We will make sure it represents your brand, your homepage will catch your clients attention and draw them into reading about your product!

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Summer Smart SEO/SEM

Uncategorized Mar 13, 2019

Spring was a time to refresh. You launched that new website; it’s responsive and ready for action. With its eye-catching design and awesome copy, you’re hoping the world to take notice.  But what is your social media plan?

Don’t wait around all summer waiting for your customers to get back into town. Put down that glass of lemonade and let’s get to work! Summer time is key: because a great new website is only good for your business if people are seeing it.

What do you need to get that new site off the ground? One word: traffic. How do you get people to find you? Now that your site is up your most important goal is to connect with your clients and get them engaged. Here are a few key ways to get your site found and promote your brand:

Search Engine Optimization (SEO) – Keep content on your site fresh by adding new photos, updates and custom written blogs. This way your website won’t be static and you will attract new and old visitors to your...

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Why You Need Social Media

Uncategorized Mar 12, 2019

The importance of Social Media in business cannot be overstated. Many businesses shy away from social media. ‘There’s no time’ ‘My customers aren’t on social media’ ‘I can’t write and don’t know what to post’ are all common reasons.

But social media doesn’t have to be telling the world every time you get a cup of coffee or that you are reading a paper. Social media is a platform to connect with your customers and clients. It’s a way to share information, receive feedback, build a relationship and have fun with individuals who are actively seeking to learn more about your business.

Think of Social Media as free advertising! If someone offered you an opportunity to place a free ad in the newspaper, would you turn it down? Absolutely not, you say. So why wouldn’t you use a platform that’s free and easy to use to get the word out about your business?

Social media gives you the opportunity to reach...

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Facebook Personal vs Business Page

Uncategorized Mar 12, 2019

Are You Running Your Business on Your Facebook Personal Page?

What are the differences between your Facebook Personal Page and Business Page?

I see many of my friends have their personal page as their business page.

Do you know what the differences are?

With a Personal Page you can post about your personal life.  Post photos of your life, family and friends. People will get to know you if they are your new friends and your friends love to keep up with what you are up to.

You need a Personal Page in order to have or create a Business Page.

A Business page is there to help your business.

You can become friends with people on your personal page and then when you are in your business page you can invite them to your business page.

With your business page you can add your location, phone number, store hours, and website link.

Add your story to your page and add a photo or video. This is on the right side of your page.

 On your business page you can schedule your posts which...

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